Definition of Goodwill

1. Noun. (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets).

Exact synonyms: Good Will
Category relationships: Accounting
Generic synonyms: Intangible, Intangible Asset

2. Noun. The friendly hope that something will succeed.
Exact synonyms: Good Will
Generic synonyms: Friendliness

3. Noun. A disposition to kindness and compassion. "The victor's grace in treating the vanquished"
Exact synonyms: Good Will, Grace
Generic synonyms: Good Nature
Derivative terms: Gracious

Definition of Goodwill

1. Noun. A favorably disposed attitude toward someone or something. ¹

2. Noun. (accounting) The value of a business entity not directly attributable to its tangible assets and liabilities. This value derives from factors such as consumer loyalty to the brand. ¹

3. Noun. (business) A concept used to refer to the ability of an individual or business to exert influence within a community, club, market or another type of group, without having to resort to the use of an asset (such as money or property), either directly or by the creation of a lien. ¹

¹ Source:

Definition of Goodwill

1. an attitude of friendliness [n -S]

Lexicographical Neighbors of Goodwill

goods and sales tax
goods and services tax
goods and services taxes
goods train
goods trains
goods van
goodtime girl
goodwill (current term)
goody bag
goody bags
goody goodies
goody goody

Literary usage of Goodwill

Below you will find example usage of this term as found in modern and/or classical literature:

1. Lawyers' Reports Annotated by Lawyers Co-operative Publishing Company (1905)
"goodwill la nothing more than the probability that the old customers ... A goodwill in business is recognized as property In law and is protected as such. ..."

2. Ruling Case Law as Developed and Established by the Decisions and by William Mark McKinney, Burdett Alberto Rich (1916)
"Taxation of goodwill and Inclusion in Valuation of Corporate Property 6. ... Sale or Transfer of goodwill 7. Validity of Restrictions in Contract for Sale ..."

3. Accounting Theory: With Special Reference to the Corporate Enterprise by William Andrew Paton (1922)
"THE TREATMENT OF NON-PURCHASED goodwill According to the general definition developed in the foregoing section goodwill may come into existence as an ..."

4. A Treatise on the Specific Performance of Contracts by Edward Fry (1892)
"The incapacity of the Court to execute the goodwill contract limits its jurisdiction in cases relating to the business. sale of the goodwill of a business. ..."

5. The Art of Worldly Wisdom by Baltasar Gracián y Morales, Joseph Jacobs (1892)
"magnet of your pleasant qualities more to obtain goodwill than good deeds, ... There goodwill grows and develops into universal favour. cclxxv Join in the ..."

6. Principles of Accounting by William Andrew Paton, Russell Alger Stevenson (1916)
"Whenever goodwill depends upon wasting assets such as contracts or leases ... When goodwill exists in an enterprise which expects to be continuous it need ..."

7. Accounting Practice and Procedure by Arthur Lowes Dickinson (1913)
"Patents, goodwill and Franchises The remaining items, patents, goodwill and franchises, are very much akin to one another. Theoretically it would seem that ..."

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