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Definition of Goodwill
1. Noun. (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets).
Exact synonyms: Good Will
Category relationships: Accounting
Generic synonyms: Intangible, Intangible Asset
Category relationships: Accounting
Generic synonyms: Intangible, Intangible Asset
2. Noun. The friendly hope that something will succeed.
3. Noun. A disposition to kindness and compassion. "The victor's grace in treating the vanquished"
Definition of Goodwill
1. an attitude of friendliness [n -S]