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Definition of Product introduction
1. Noun. The introduction (usually by an advertising campaign) of a new product or product line.
Lexicographical Neighbors of Product Introduction
Literary usage of Product introduction
Below you will find example usage of this term as found in modern and/or classical literature:
1. Manufacturing Systems: Foundations of World-Class Practice by Joseph A. Heim (1992)
"Moreover, reducing the interval, be it in product introduction or in ... Such is
not the case for product introduction or other nonmanufacturing systems. ..."
2. Handbook on Hedonic Indexes and Quality Adjustments in Price Indexes by Jack E. Triplett (2006)
"Only two studies produced information on the second factor (price change at
product introduction). Dulberger (1989) contended that new computer models were ..."
3. Biotechnology in a Global Economy by DIANE Publishing Company (1992)
"Dynamic competition is derived from R&D and new product introduction. Market share,
which changes with new product introduction, also is a measure of ..."
4. Interoperability Cost Analysis of the U.S. Automotive Supply Chain: Final Reportby Smita Brunnermeier by Smita Brunnermeier (1999)
"... as much as $1 million for each day of delay of the product introduction.7
Martin (1998) verified this estimate via interviews with industry officials, ..."
Other Resources:
